Solid Residence. 113 smart apartments, one development.
The largest smart residential project on the Romanian coast: every apartment pre-wired for KNX from the construction stage, with Smart Ready, Comfort and Premium packages — and a result the developer sees in cash flow: sales 25% faster.
50+ competing projects on the coast. How does one stand out?
The residential market in Constanța is saturated: dozens of developments compete on the same finishes, the same renderings, the same promises. Solid Residence Group wanted a real technical argument, not a slogan — something the buyer can touch at the viewing and the competition cannot copy overnight.
The answer: every apartment in the development pre-wired for KNX from the construction stage, with three equipment levels the buyer chooses from — without slowing down the site and without significantly raising the cost per unit.
Three packages, one infrastructure.
Smart Ready from the site
Conduits and KNX cable pre-pulled in all 113 units, pre-equipped board. Minimum entry cost for the developer, an upgrade at any time for the owner — with no chasing.
The Comfort and Premium packages
Scene lighting, KNX thermostats per room, automated blinds and a video intercom — fully equipped on request, on the same infrastructure.
An automation board per unit
Factory-assembled by 2Smart House, labelled and tested before fitting — 113 boards identical in logic, predictable to service.
The pace of the site, respected
The cabling fitted into the normal execution stages — zero delays on the developer's schedule, direct coordination with the development's electricians.
A tangible sales argument
At the viewing, the agent switches on a scene, moves a blind, shows the app. The buyer touches the difference — instead of reading about it in a brochure.
Commissioning at scale
An ETS configuration replicable across units, personalised at handover for each owner — the process that makes 113 apartments manageable.
A dedicated owners portal
Solid residents have a dedicated area on the site (Romanian): first steps, controlling the home, upgrade options and support — support does not end at handover.
A guaranteed upgrade path
An owner who took Smart Ready adds thermostats, scenes or audio two years later with new hardware alone on the existing bus — the KNX standard does not expire.
The numbers the developer sees.
Sales velocity
The Smart Ready apartments sold 25% faster than standard units in the area — accelerated cash flow and earlier commissions.
Price premium
The KNX package justifies a premium per square metre that finishes alone can no longer support in a market with 50+ competing projects.
Running consumption
Smart apartments use less energy in operation — a marketing argument at the sale and fewer post-handover complaints.
Why it works: low cost to enter, an open road upwards.
Smart Ready solves the developer's classic dilemma: fully equipping every unit is expensive, but no preparation at all closes the smart option for good. Pre-wiring on site costs a fraction, and the equipment decision moves to the buyer — who chooses Comfort or Premium when they want, with no building site in the finished apartment.
For the buyer it is insurance: the apartment is not technologically frozen in the year of handover. For the developer it is differentiation with minimal risk. For us it is a replicable process — 113 units have proved it.
The same model, on your development.
Packages per unit from €450, commissioned along the stages of your site. Prices, processes and the full B2B case study.
You want the same level in your apartment.
The configurations we delivered at Solid start at €2,500 for a one-bedroom apartment — turnkey, commissioning included.